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case study

DrupalCon 2008: Popular Science Magazine Case Study

Posted by bmarchman @ 03/12/2008

The folks at pingVision have posted their case study for the Popular Science Magazine website on drupal.org.

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Ready for Interactive? Take a Tour 2.0

05-16-2008

I’ve seen this a few too many times now – a business starts talking about interactive strategy. They become convinced that they need to do more with the web to leverage the power of their brand and find new customers. (Yes!) They start to understand that people are starting to spend more of their free time on the web than in front of most other media. (Bingo!) They learn that people are more familiar with how to use a search engine than they ever were with setting a VCR clock. (Huzzah!)
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Click-to-Donate

05-16-2008

Pay per click, cost per impression, return of investment(ROI), and conversion rates are some typical buzzwords you will hear while devising an online advertising strategy. Add Click-to-Donate to that list. This is not new but a reemerging trend from the late 1990s. Click-to-donate provide users the ability to give back to the cause of their choice.
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Kuler than ever

05-16-2008

One of the most difficult things for me is color coordination. Picking the right color combinations for the right task or job at hand is not all just having a good eye. You can mathematically get the right color sets. If you are not a designer this can be daunting and can make your application or website be a complete flop. I know a few online sites such as http://www.colormatch.dk and http://colorblender.com can help you make the right choices. I wanted to throw a spotlight on Adobe Kuler. It has a variety of delivery methods to the user.
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Lil Puzzle of the Week #3

05-14-2008

Number 3...fantastic! The answer to last week's puzzle can be found below.
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