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Gaylord Entertainment

The Opry Shop online store

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• 3rd Party Integration

  The global aspect of having an Internet presence requires connectivity with partnership companies, suppliers, customers, and real time industry data. The vital need to have seamless integration across firewalls and program API’s in a unified IT infrastructure is paramount to compete in today’s economy.

  centre{source} has extensive experience in customization of websites using 3rd party integration solutions. From payment processing, to news feeds, automated translations, forums, live chats, shopping carts, billing solutions, project management, and time tracking solutions, we have the experience and know how using services such as Amazon, Half.com, eBay, PayPal, Shift4, Commission Junction, FedEx, and eNom.

  centre{source} can provide expert consultation on the best options for integration of these 3rd party integration services.

• CSS Breakdown

  centre{source} utilizes Cascading Style Sheets (CSS) for your web presence. This extremely powerful language allows our design developers to make use of CSS to control the style and layout of multiple Web pages all at once to describe how documents are presented on screen. Some of the CSS benefits include: full support in almost all browsers and the ability to define custom styles and classes that allows greater focus on designing the layout of a site.

  We can take any traditional HTML web site and by applying a CSS breakdown of the site, the external style sheet saves both space and bandwidth. By using CSS on your web pages, they will load faster. People are not simply willing to wait more than 5 seconds to view your message!

• Custom Development

  centre{source} specializes in solving often-complex development for all types of websites using an open source environment. By utilizing open source toolsets and appropriate technologies, there is much greater flexibility and scalability such as updating an eCommerce site’s various categories and products.

  When our clients want to apply specific modifications to their custom web sites, the changes are easy to implement based on our choice of toolsets. The tools we use for custom development such as SVN, Trac, symfony, Doctrine, Ruby on Rails, and Drupal permits a cost effective core to deliver dependable back-end functionality. Using proprietary software options or building applications from scratch is expensive with maintenance contracts and time consuming regular updates.

  centre{source} eliminates the worry of website maintenance by allowing our clients to have total and complete control over their website while reducing significant costs of maintaining proprietary systems.

• eCommerce

  From the time that a visitor enters your website, centre{source} has the complete eCommerce solution and expertise for conversion of passive visitors into active customers conducting business transactions over the Internet. We’ll partner with you to recommend and provide the required components such as a secure server, a payment processing system, shopping cart software, and 24/7 functionality fully backed with our support and training.

  We’ll even tell you where your prospects are coming from with creation of custom landing pages, site optimization, analytics, and specific call to action testing to generate greater profitability with your eCommerce offerings.

• Interactive Strategy

  An online interactive strategy fosters communication with a call to action for engagement among your guests visiting your web site. The centre{source} team of project planners and web designers carefully examines and implements a precise interactive strategy by listening, researching, and calibrating your needs for results.

  For every decision involving your online presence, there is a strategic purpose that needs a clear, concise and compelling focus for your objectives. Together, we’ll think through what our recommended deliverables means for you - your brand, budget, customers, prospects, competition, and market. Our focus is defining an interactive strategy for your long-term success.