centre{source}

Gemino Healthcare Finance

Strategy and Execution

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• CMS Implementation

  A content management system (CMS) is a database that authors, stores, and delivers content. Having a CMS allows greater access and flexibility for a client’s management of assets especially inside of complex websites or intranet development. All of the content in a CMS implementation such as text, graphics, video, and other assets resides in this central repository. This system allows clients to add and edit their own website content, without reliance on a 3rd party to make quick updates.

  During the CMS implementation, the centre{source} team will install and test the software, ensure that page layouts are setup properly, migrate all content, and train authors on the ongoing use and deployment of workflow rules and security settings. And unlike other agencies, we do not charge ongoing licensing fees.

• CSS Breakdown

  centre{source} utilizes Cascading Style Sheets (CSS) for your web presence. This extremely powerful language allows our design developers to make use of CSS to control the style and layout of multiple Web pages all at once to describe how documents are presented on screen. Some of the CSS benefits include: full support in almost all browsers and the ability to define custom styles and classes that allows greater focus on designing the layout of a site.

  We can take any traditional HTML web site and by applying a CSS breakdown of the site, the external style sheet saves both space and bandwidth. By using CSS on your web pages, they will load faster. People are not simply willing to wait more than 5 seconds to view your message!

• Execution Planning

  At centre{source}, our execution planning allows all the business and technical requirements for a successful online presence to be documented effectively. Our designers and developers are proficient at taking a proactive approach in preparing for any problems with a plan to solve those issues. We recognize that execution planning is essential for businesses that rely on the Web as their revenue stream.

  Execution planning includes design mapping, application engineering, and database architecture. The result of execution planning is the Project Plan. By having a compilation of identified needs and recommendations, the centre{source} execution planning process provides the critical path for your online business success.

• Flash Design

  As a Macromedia Flash Design studio since 2003, we are highly proficient at integrating technical and creative presentations to capture the imagination of a website's audience. centre{source} is your choice for all of your Flash based multimedia needs. Our clients recognize us for excelling at each stage in multimedia production from strong concept development, to planning, animation, and technical integration services.

  Whether you have a large or small project of varying complexity, from corporate presentations, educational to entertainment web sites, to games or navigation banners, centre{source} is your complete Flash design studio.

• Interactive Strategy

  An online interactive strategy fosters communication with a call to action for engagement among your guests visiting your web site. The centre{source} team of project planners and web designers carefully examines and implements a precise interactive strategy by listening, researching, and calibrating your needs for results.

  For every decision involving your online presence, there is a strategic purpose that needs a clear, concise and compelling focus for your objectives. Together, we’ll think through what our recommended deliverables means for you - your brand, budget, customers, prospects, competition, and market. Our focus is defining an interactive strategy for your long-term success.

• Search Engine Marketing

  The Internet has defined the way customers are seeking goods and services available for purchase. Pay Per Click advertising (PPC) or Search Engine Marketing (SEM) is quickly becoming a necessity for any company serious about capturing an online presence for consumer awareness and high visibility.

  The centre{source} search engine marketing management service consists of an analysis of understanding your campaign objectives and business model. We’ll also examine your competitor’s presence on the web to define optimum keywords and search terms on a monthly basis.

  With a well crafted search engine marketing management campaign, this profitable marketing opportunity sends searchers to your website rather than your competitor’s website. We would welcome the opportunity to focus on your success with a strategy to convert visitors into customers.